Basic SEO Lessons Part 4: URL Format

When you search a term in Google, you will notice that the term not only appears in the content but is also part of the URL.

Example: If you have a post on SEO Lessons, the URL will certainly be more meaningful than

Simple URL design rules:

  1. Make it short, simple but descriptive
  2. Make it human and machine readable
  3. No special characters except hyphen “-“
  4. Do not change your URL once it has been set

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